Media Kit 2023

About the Show

The Learn to Paint Podcast is everything a self-taught artist needs to design their road to painting success. Episodes come out twice a month and in 2023 will include include feature interviews per month. We cover everything from artistic tools & techniques, to concepts & mindsets so that artists can head back into their studios confident of their next steps.

The Numbers

80+ Episodes Released

30,000+ Monthly Downloads

750,000+ Total Downloads

6,700+ Instagram Followers

3,800+ Newsletter Subscribers (60%+ open rate)

The Audience*

• Dedicated, self-taught artists learning to paint

• 90% of audience is over 35

• 23% of audience has listened to every episode

• 47% relistens to episodes more than once

• Over 33% have taken a workshop from an artist they learned about on the show

• 60% plus define themselves as a “serious hobbyist” or “a part-time professional painter”

*Data from yearly audience survey

Sponsorship Opportunities

Promote your brand to dedicated self-taught artists through a pre-recorded ad. Your ad will be host read and stitched into the front of all episodes over 2 minutes for 2 weeks, Monday to Monday. Includes over 80 episodes!

BASIC PACKAGE: $525

  • Will Run 2 weeks (estimated downloads: 15,000)

  • Up to 45-seconds, Pre-Roll, host read ad

  • Post-Roll call to action

DELUXE PACKAGE: $750

  • Will Run 2 weeks (estimated downloads: 15,000)

  • Up to 60-seconds, Pre-Roll, host read ad

  • Post-Roll call to action

  • Clickable link in platform show notes (iTunes & Spotify) so people can go directly to product.

  • “sponsored by [company name]” link at top of newsletter for ad’s duration (3,800+ subscribers)

  • Listed on the website as a sponsor of the show.

AVAILABILITY

Ads run Monday to Monday for two weeks and each will include the release of one new episode.

This calendar may not reflect current schedule. Please contact KellyAnnePowers@LearntoPaintPodcast to confirm dates. Half of total will be due to hold ad spot.

Client will need to send me the copy for the ad read a week prior to the ad date. May be changed slightly for readability.

August 7 - 21- Held

August 21 - Sept 4- Held

Sep. 4 - 18 - Held

Sep. 18 - Oct. 2

Oct 2 - 16

Oct 16 - 30 (Third week extension possible)

Nov. 6 - 20

Nov. 20 - Dec. 4

Dec. 4 - 18- Held

Dec 18 - Jan - Held

Contact me at KellyAnnePowers@LearntoPaintPocast.com

The Host

Kelly Anne Powers is a third generation artist. Her art education began at the dinner table where she sat fascinated by the conversations between her mother and grandmother (both watercolorists.) She then went on to edit and then direct over 50 art instruction videos through Creative Catalyst Productions.